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How do you feel automation will eventually effect the economy and job market?

Friday Apr 30, 2010

It seems inevitable that eventually automation will get to a point where virtually (at least) any task requiring only repetitive motions and concrete thought will be done entirely by machines and robots. How do you think this will effect the economy of the US, and the world at large? Will everyone simply work jobs requiring pure abstract thought? With resources still being limited, how will large populations survive if they are unable to work as a result of this?

No, this is not for a project or schoolwork. I just have often thought about this and wonder what others think.

I think automation will cause some sort of a shift towards more scitech jobs


Business-to-business marketing and business-to-consumer marketing. Please help ASAP!!!?

Friday Apr 30, 2010

What are the advantages and disadvantages of Business-to-business marketing?
What are the advantages and disadvantages of business-to-consumer marketing?

Thanks

Hmm. I had the same question a while ago. Here is a little feedback.

One advantage of B2B marketing is that it exceeds the consumer market. The logic is that in the business market a single customer can account for a huge volume of purchases.


Do you think target marketing or mass marketing is better?

Friday Apr 30, 2010

i am asking for your personal opinion on whether you believe mass marketing is more effective or niche marketing is and why ?
I’m not asking for websites for business or to buy merchandise, i am asking for your personal opinion.

advertise about mexicans we are gullible


What should be taken into account in overseas marketing campaign in the perspective of culture?

Friday Apr 30, 2010

Can you give examples to illustrate?

This comes to mind.

When GM built the car, "NOVA", it would not sell in Mexico.
GM pulled their hair since it was somewhat a success in US.

Finally, some smart exec learned the translation of Nova in Spanish.

In case you don’t know, No Va, "It doesn’t go".

Search all languages for the translation of the product name.

Exxon searched the world languages before using Exxon. The word does not exist anywhere.


New Wave of Post ‘08 Political Agencies Emerges

Monday Apr 26, 2010

Former Obama and Brown campaign staffers, independent consultants, and others have launched consulting firms serving political, advocacy, and public affairs clients.
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Would you consider the Ipad a mass marketed or a niche marketed item?

Monday Apr 26, 2010

Just wondering, doing some marketing research for class. Thanks
whenever a new technology is introduced , masses are tend to write it off.
But later the same masses start buying it. Before launch, majority of people was thinking iPad would not be a success but 450,000 unit sold in first week which a groundbreaking figures for [...]
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2007 Marketing Techniques

Sunday Apr 25, 2010

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If you are at all familiar with the online marketing world, you know that there are many people who sell the so-called “secrets” to e-marketing techniques. Every day you are harassed with new seo books, seminar invitations and software alleging to hold the “secrets” of blogging, or the “secrets” of Google Adsense or the “secrets” Search Engine Optimization.

However, the truth is that most of these services are expensive and endorsed solely by the gurus who get paid for every item they sell. Real testimonials are rare and the pressure you are under to purchase these products is enormous.

First, let’s lay out some ground rules for 2007: A. We will not be swept away by all the hype on the Internet. B. We will primarily use tried and tested, successful Internet marketing techniques that won’t cost us a fortune.

To help you off to the right start in launching your own cost-effective marketing strategy for 2007, I want to share some valuable ideas that I’ve used to grow my own business. These marketing concepts are genuinely affordable, truly simple to implement and have honestly helped me gain generous exposure, which has resulted in new clients and increased sales. My top fifteen favorite effective and inexpensive Internet marketing tactics are listed below:

1. Article submissions to online databases, magazines, directories and newsgroups (don’t worry about the duplicate content issues … just get as many one-way links to your site as possible to boost your Search Engine ranking). Writing and submitting free reprint articles is a resourceful way to generate increased exposure and will drive traffic to your web site.

2. Create and market your own affiliate program using low cost tools on the Internet, which incidentally, there are numerous tools on the web that are very affordable. Offer affiliates your articles for reprint and allow them to use their affiliate link in your byline. But don’t stop there … submit your program to affiliate program directories so that prospects can find it readily.

3. Write and submit press releases to both paid and free press release sites. Let your target audience know about your company, new products and services you’re offering and also about special company events or promotions. If you’re concerned that perhaps your writing talents are a bit rough yet, hire a ghostwriter to draft your release for you. And yes, there are many talented, professional writers who work on a freelance basis and accept both one-time and ongoing projects at an affordable rate.

4. Register with and actively participate in forums that target your ideal client or customer. Check in at least once a week and offer helpful advice to other forum participants seeking assistance and information in your area of expertise. Be sure to craft and use a compelling signature that will get added to your posts. With just a small investment of your time, you can establish yourself as an expert within your industry, which can result in generous exposure.

5. Offer legitimate comments and articles to blog owners who cover your topic area and target your audience. Create solid and productive relationships, offering to make blog postings for them in return for a byline with a live link to your site. The fact that you’re willing to offer blog owners something of value upfront will make them eager to reciprocate.

6. List your teleseminars, e-zines, live events and books on Craigslist in cities and sections that have appeal for your target audience. Sign-in and repost your listings on a regular basis to keep them current.

7. Research opportunities to be a guest on teleseminars, podcasts and webinars. You’ll be pleasantly surprised at the number of opportunities available if you simply take the time to look for them. Keep a list of questions and potential topics ready for your pitch. Keep track of your guest appearances and promote them on your web site.

8. Actively participate in online social networks such as MySpace, Ryze and LinkedIn. Write compelling copy for your profile and be sure to have a good picture and logo to add where permitted. Including your photo allows people to feel a connection to you, simply because they can put a face to your name.

9. Join and participate in associations and non-profits that attract your perfect client. Find relevant associations by searching for your keyword + association in search engines and visit the American Society of Association Executives. Involvement in organizations such as this, as well as local civic organizations, offers valuable networking opportunities.

10. Place paid advertisements in e-zines that target your audience. If possible, purchase the advertisement when the publisher is running one of your articles in order to gain maximum exposure with this strategy. There are three types of common advertisements available in e-zines: classified, sponsor and solo. Chose the most inexpensive position with the greatest exposure.

11. Write or hire a ghostwriter to create a short e-course that you can give away so long as people provide you with their e-mail address. Make certain that your e-course is relevant to your target audience and not full of fluff and fillers. By offering solid value in your e-course, you can benefit from readers who take notice of your other work/articles and will often seek out additional work you’ve written. Be sure to include a privacy policy and notify those who give you their e-mail address that they will be subscribed to your e-zine.

12. Downloadable white papers are usually longer versions of articles and often include graphics and links to resources. As with your e-course require people who want the white paper to register for your e-zine. Encourage people to send the registration link to their colleagues, friends and family who share a similar interest.

13. Create your own blog, update at least every other day and include links to your web sites. Ping blog directories and Search Engines every time you make a post for verification that your blog is turning up results.

14. Sponsor contests and submit them to contest directories. Give away a book a month or an hour of your services and encourage people to register for your e-zine. If your business involves selling a product rather than a service, you can offer specific products for prizes with contest entry automatic when people signup for your e-zine. Be creative with your contests, but always make the winning prize something of value that is relevant to your business.

15. Testimonials and referrals can be obtained from the same people. Offer to include a picture with testimonials and a live link to your client’s web site. This strategy is a win-win marketing tactic for both you and your client. No satisfied client would refuse such an opportunity! Instead of e-mailing referrals send a professionally written letter via postal mail with some of your most popular articles and invite recipients to call you for a free fifteen minute consultation.

There are dozens of free marketing techniques in the online and off-line world. These fifteen are not the only ones I use but they are my absolute favorites and have been used successfully by thousands of people, including Internet gurus. Don’t fall for every new marketing scheme; instead, spend your money selectively on marketing products. If you are pressed for time hire a virtual assistant to handle the free and low cost marketing techniques listed here and carve out some time in your schedule every month to research and evaluate new techniques.

Good luck in 2007!

armando williams
http://www.articlesbase.com/home-business-articles/2007-marketing-techniques-100479.html


7 Tips for the Success of Your Article Marketing Campaign

Sunday Apr 25, 2010

Article marketing is one of the best and cost-effective methods of website promotion. It not only provides information to the readers about your niche keywords but also helps to improve the search engine ranking of a website, if carried out in the right way. You can look for a good SEO Company to hire the services of experts in the field for maximum advantage.

The traditional method

The traditional method of  article marketing services encompasses writing articles and submitting them to all online directories. Links of innumerable sites are also incorporated within the article text, no matter if it is from a themed site or a non-themed site. This would increase the quantity of inbound links and thereby enhance the visibility of the website. But things have changed now. Any webmaster working on these strategies would only dig a grave for himself as his/her website would only drip lower in SERPs (Search Engine Result Pages).

Latest article marketing tips

As the competition became intense, the Google became strict as well. Many changes are constantly made in the search engine algorithms. So, some of the latest article marketing tips suggested and followed by experienced SEOers are:

1. They focus only on the top search engine friendly article directories. It is better to have fewer quality links than to have thousands of poor-quality links.

2. Successful online experts always look for themed directories and websites that belong to the same niche to which your articles cater. As a result, they provide you with many relevant links from these sites.

3. For more link building through articles, SEO companies also offer your articles to some other websites that share a common theme with your website. In case, the offered articles are informative and original; most websites gladly upload them on their site and publish a link to your site along with. Hence, you can get a lot of link juice and relevant traffic with the help of your articles. 

4. While search engine professionals upload articles on your website and also submit them to article directories, it is very much possible that these articles get caught in duplicate content issues. They deal subtly in that case and have many tactics so that your website does not have to bear any duplicate content penalty.     

To avoid this, they first publish the articles on your site and wait for search engines to rank your website higher. Once this is done, the submissions are then made to article directories. Another alternative is that, they have content writers associated with their SEO firms to provide them with two variations of all the articles. So, the original articles are published at your website and their variations are submitted to the article directories.

5. Once the articles have been submitted, they make sure to bookmark the links of your published articles on several social bookmarking sites such as digg.com, del.icio.us.com, facebook and others. This way, they divert a lot of relevant traffic to your website and help you soar high in search engine rankings in no time.

6. Another latest tip that SEO consultants employ to raise high in SERPs and divert traffic to your website is to turn every article into a squidoo lens as squidoo pages usually rank higher in search engine rankings. However, only a professional can create a convincing Squidoo page.

7. Manual submission is a must for better results. But make sure you combine it with macros software for ease of working. For instance, affordable SEO Company experts save their time as they use programmed F4 key of Macros software to paste the resource box in all the articles.

Hence, it is the in-depth knowledge of experts that explains the complicated article marketing tips in such an easy way. So, professional SEO services provider is the best to be entrusted with your article Marketing Campaign and take your online business to the heights of glory with high search engine rankings.

Amber Smith
http://www.articlesbase.com/internet-marketing-articles/7-tips-for-the-success-of-your-article-marketing-campaign-691240.html


The Real Truth About Network Marketing Training

Sunday Apr 25, 2010

The concept of Network Marketing or MLM is simple. You find a reputable company with valuable products, you find people who want to use the products and make money at the same time, and you get paid commissions according to the volume of product sold through your business. Nowadays, the product usually goes directly to the user (which is great), or if it is a digital product there is very simple delivery to the computer desktop.

So the obvious thing to do is to train people to do exactly what you do. The problem with this is like Chinese whispers. If you explain something, and that person explains it to the next person, by the time you have gone through 7 iterations, most of the original information has been lost!

That is why the ideal Network Marketing business must have a system. The secret to success in Internet based Network Marketing is a simple duplicable system that anyone can follow, not just experienced networkers. The key to success with Network Marketing is duplication, the key to duplication is simplicity and the key to simplicity is automation.

For now, let’s talk about how you can build a Network Marketing business, and easily help other people to do the same. Since we are talking about building online, we need a system that is accessible via the Internet.

Now most companies have their corporate website and a resource center, as well as various tools and materials to help build your business. Some have associated automated systems that have been put together by savvy marketers to help them and others build their businesses.

Things need to be simple and logical. So your new members realize how simple it was for them to join, so it will be for the people they bring in too.

Remember that you still have to contact the people in your business – this may be by e-mail, phone or using an auto-responder to send out messages to a lot of people at the same time.

People usually start out their business with enthusiasm. Unfortunately over time that enthusiasm can wane, even with the best company and systems. People get stuck back in their old ways, and make excuses. The best motivator is success in your business, and to help people get early success, there is a solution. And it is simple, no cost to you and it really works. Look at this as an add-on enhancement to systems that you already have operating.

Here it is. I find that most people really enjoy personal attention. And you can actually give this type of attention to people by “partnering” with one of the world’s leading network marketing trainers.

In fact, this is what I have been doing now for over a year. If you want to help your team to develop their personal and business skills, there is an amazing network marketing trainer named Dani Johnson. She has a website with many hours of audio training at no charge to you. This training complements all company and business systems, is all about business and personal development, and is direct and to the point.

There are live weekly training calls as well as seminars and great products for sale. Her script book is excellent. She also teaches you how to handle all situations, how to get the best results, and how to have the posture of a business entrepreneur. Dani also has Christian audios (all about business) for those of you who would appreciate this.

I have found that it is fantastic to be able to plug people in to one of the world’s best and most successful trainers. Prior to this I spent a lot of time training people myself. The problem with this was that these new people had to train people too. It worked for a while, however it meant that the training was not consistent. Having a great trainer like Dani means that everyone gets the same information directly from the expert. Dani is the “How To” of running a Network Marketing business.

Dani’s seminars are mainly held in the United States, however she has recently started to hold a limited number of seminars in Australia too. All this information can be found on her website. Importantly Dani operates independently of any particular company, so the training applies equally to all networking companies.

You can join at no cost at http://www.danijohnson.com

Please note this is not an affiliate program. It is simply directing you to a great resource for the entire industry.

Check out her website and see if this resource will be useful for your business.

Janet Ellershaw
http://www.articlesbase.com/home-business-articles/the-real-truth-about-network-marketing-training-116176.html


Beginners Guide to Affiliate Marketing Internet Business Resources

Sunday Apr 25, 2010

Beginners Guide To  Affiliate Marketing Internet Business Resources. Many of us would love to venture out on our own and work for ourselves. However, two major factors tend to get in the way. The fist being money and the second being risk. These two factors should not be taken lightly. Even small businesses need a substantial amount of capital to get them started. The risk factor is even scarier. Up to 90% of all small businesses fail within the first year.

Affiliate marketing Internet business takes the risk away. It can also be started with next to zero money. Affiliate marketing Internet business can be quite a lucrative venture. If you have a natural knack for sales or marketing and are self motivated and prepared to work hard then an affiliate marketing Internet business scheme could be a wise move for you.

Almost daily, you see advertised, courses and seminars that claim to hold the secret of instant wealth. By attending this course you will have all the tools you need to get your business off the ground and become a millionaire. Those who want to start their own affiliate marketing Internet business often attend these thinking that they will help their business thrive.

Courses and seminars more often then not, disappoint. First, these courses and seminars are usually quite expensive. You have the course or seminar fee. Plus any travel and hotel costs. Most of these are held in heavy tourist destinations around the country. Second, the person giving the seminar or course is usually on some kind of a promotional tour. While they do give out information at the course or seminar, their true goal is to sell you their latest book or software. The truth be told, everything you learned from that seminar was probably written in their book. You could have saved thousands if you had just bough their book and read it rather than shelling out for this course.

While it is true that you should educate yourself in affiliate marketing Internet business, the best resources are not courses. However, books are. By simply reading up on affiliate marketing Internet business, you can gain wonderful insights and save loads of money. By simply looking on retail sites such as Amazon or EBay, you can get hundred of titles on the subject. There are loads of step by step guides available on how to get your affiliate marketing Internet business going and how to build it up.

Another great resource for affiliate marketing Internet business is the Internet. Simply by typing affiliate marketing Internet business into any major search engine, loads of information comes up. There are plenty of free courses online that you can take on the subject if you are determined. Read through the information available to you for nothing. Chances are a course or a seminar will not teach you anymore than what you can learn online for free.

Magazines and newsletters are fantastic resources for affiliate marketing Internet business. Newsletters are generally free and contain good, valuable information about particular programs. You will hear account from people who are working in affiliate marketing Internet business. Their advice is worth having being that they are doing now what you want to be doing in the near future.

Finally, one of the advantages of joining an affiliate marketing Internet business program is the support that you receive. Any legitimate company should want you to succeed. The more profit you make, they better for them. They should have their own advice and support network that is available to you. This could be in the form of an agent whom you can contact or advertising materials. They may offer a wide variety of things to help you build your business. They can be one of the most important resources for you to rely on.

If you are considering a career in affiliate marketing Internet business, then you should find out what you are getting yourself into. Do not waste money on expensive seminars and courses. Look for books, newsletters, online information and the companies themselves. Some of the best information is available to you for free.

Alexander Gorbachev
http://www.articlesbase.com/affiliate-programs-articles/beginners-guide-to-affiliate-marketing-internet-business-resources-695054.html